Indola Innova Styling

Innova – Salon exclusive innovation developed with hairdresser
Innova - the care and styling range from INDOLA - is the first brand that stands for dedicated innovation by truly listening to the individual needs of an independent hairdresser!
We’ve built in some distinctive innovations based on our own ‘Soft Science’ technology to give the independent hairdresser a competitive strength and its clients yet another reason to buy. ‘Soft Science’ stands for harmonious combination of technology and nature using selected ingredient complexes that are safe and totally effective.
For more information please visit www.indola.com.
Product Categories
In each product, you find an Innova specific In. Complex: natural ingredients (eg: bee wax, macadamia nut oil, green tea) carefully balanced with Henkel’s latest technology. Based on the unique Vitality Injection Process (VIP), our Soft Science technology literally injects those nurturing ingredients into the hair structure.
The Innova Styling range incorporates a new concept in styling products with caring qualities. The 21 formulas are clustered in to three hold strengths and classified with names that accurately describe their purpose.
Flexible: the basics for touchable soft hair
Strong: the middle ground between lightweight & extreme
Ultra Strong: the high performance foundation for power hold
Launch: April 2007