Launch of Poly Country Colors: Natural, but expressive colors with beeswax & wheat protein for healthy hair. The first tone on tone colorant without ammonia but with beeswax & wheat protein.

Country Colors became now Schwarzkopf Poly Country Colors

Country Colors completed its natural color range with sunshine of new shades, especially blond shades were introduced. An improvement of formula for breathtaking colors of nature with up to 30% more shine constitute the package in 2003.

Country Colors introduces Feel-Good Colors. Natural, expressive colors with all the luminance of nature – ideal to cover first greys. The ammonia-free formula, with 9 pure botanical extracts, gives your hair noticeably more suppleness.